Chapter 5 Describe how businesses use blogs to connect with internal and

Chapter 5
Describe how businesses use blogs to connect with internal and external audiences, and list best practices for professional blogging.
Define the advantages and risks of business uses of social media networks.
Chapter 6
Name the channels through which typical positive and neutral messages travel in the digital era—e-mails, memos, and business letters—and explain how business letters should be formatted.